Intent Alerts
Sees which buyers are engaging with the project page they asked for and tells the lead owner who to call now, on WhatsApp.
Propfocus AI is the AI presales platform for real estate developers. Its AI agents work every lead a developer has paid for, on WhatsApp and inside the developer's CRM, until it becomes a site visit.
Propfocus AI turns the leads you paid for into site visits. The agents work the same leads, on WhatsApp and inside your CRM, including Salesforce, and hand your team only the buyers who are ready to visit.
Sees which buyers are engaging with the project page they asked for and tells the lead owner who to call now, on WhatsApp.
Answers leads that arrive after office hours on WhatsApp, introduces itself as your project's AI assistant, proposes the site visit and hands over in the morning.
Takes over leads your team could not reach (for example, after around 10 unanswered calls; you agree the rule with us before go-live), restarts the conversation on WhatsApp and hands back only the buyers who reply.
Also available
Fills in the missing details on every lead before the first call. On request, delivered with a data partner.
Ask plain questions about your leads and site visits from inside ChatGPT or Claude, answered from Propfocus AI.
Marketing generates the leads. Presales turns them into visits. Propfocus AI is built for the two people responsible for that handover at a residential real estate developer.
The team that generates the leads for every project, and wants to know which of them became site visits.
The team that calls those leads, and wants to know who to call first and when.
Where our customers are today. We are based in Bengaluru.
Who Propfocus AI is not for
Propfocus AI is not built for commercial real estate developers, brokers and channel partners, or home buyers. We work with residential developers that generate leads for their projects.
Presales teams at residential developers often make 100 or more calls a day, and only a small share of leads moves down the funnel. Most leads go quiet after the first call. The team keeps chasing, and calling more, adding reps or adding CRM follow-up tasks never shows which buyers are actually interested right now.
After enough unanswered calls, a lead is written off, even though the developer paid for it. We built Propfocus AI so that every one of those leads is worked until it becomes a site visit: it tells the team who to call first and when, answers buyers when the office is closed, and brings written-off leads back into the conversation. The developer's CRM stays the system of record, and the team keeps working the way it does today.
For decades, developers have poured crores into ad campaigns and watched most of those leads go cold.
Propfocus AI exists to find serious buyers early, so every lead a developer pays for is worked until it becomes a site visit.
Co-founder and CEO
LinkedIn
Co-founder and CTO
You are trusting us with the pipeline your business runs on. Here is how that trust is written down.

ISO 27001:2022 certified
ISO 27001:2022 certified for how the platform is built, operated and run.
Secure by design and hosted on AWS in India. Your buyer data stays yours.
Never sold, never shared with another developer, used only to work your leads.
Propfocus AI is an official WhatsApp partner, with direct access to Meta's WhatsApp Business Platform, so there is no other WhatsApp provider in between.
Legal entity
Propfocus Technologies Pvt Ltd
Makers of Propfocus AI
Headquarters
HSR Layout
Bengaluru, Karnataka 560102
India
Contact
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See Propfocus AI run on your own leads.