The AI presales platform for real estate developers.
Know who to call now, answer every lead after office hours, and win back the leads your team could not reach.
-
Leads you paid for
Google Ads Meta Ads Portals & website -
Your CRM
Salesforce+3 new leads -
Propfocus AI
- Intent Alerts
- Off Working Hours
- RNR
-
Ready to call
WhatsAppnowMr. Tarun is active. Call now. -
Site visit
Sun11:00 amMr. Tarun
Works inside your CRM, including SalesforceOfficial WhatsApp partnerSample names
What is Propfocus AI?
Propfocus AI is the AI presales platform for real estate developers. Its AI agents work every lead a developer has paid for, on WhatsApp and inside the developer's CRM, until it becomes a site visit.
- ISO 27001:2022 certified
- Hosted on AWS in India
- DPDP Act aligned
- Official WhatsApp partner
Built for marketing heads and presales heads at residential real estate developers.
Three AI agents work every lead you've paid for.
One platform, three agents. They work the same leads, on WhatsApp and inside your CRM, day and night, and hand your team only the buyers who are ready to visit.
-
When a buyer is ready
Intent Alerts
Know who to call, and when.
Sees which buyers are engaging with the project page they asked for and tells the lead owner who to call now. The alert lands on WhatsApp, and every rep gets a ranked call list each morning.
See how Intent Alerts works -
After office hours
Off Working Hours Agent
Every lead after 8 pm, answered in minutes.
Replies on WhatsApp, shares the brochure, proposes the site visit and hands over in the morning. It introduces itself as your project's AI assistant.
See the Off Working Hours Agent -
After repeated unanswered calls
RNR Agent
Revive the leads everyone gave up on.
Once your team cannot reach a lead (for example, after around 10 unanswered calls; you agree the rule with us before go-live), it restarts the conversation on WhatsApp and hands back only the buyers who reply.
See the RNR Agent
Ask questions. Know the buyer.
-
Available
Ask about your leads in ChatGPT or Claude
Ask plain questions about your leads and site visits from inside ChatGPT or Claude, answered from Propfocus AI.
See how it works -
Add-on
Lead Enrichment
Complete buyer profiling, so you know who the buyer is before the first call. On request, delivered with a data partner.
About the add-on
Works where your team already works.
Nothing new to learn. Leads keep flowing in exactly as they do today, and site visits and all lead activity sync back to your CRM (two-way sync).
-
Inside your CRM
Works inside the CRM you already use, including Salesforce. Leads and updates stay in the CRM your team already uses.
-
WhatsApp, directly with Meta
Propfocus AI is an official WhatsApp partner, with direct access to Meta's WhatsApp Business Platform. No third party in between.
-
AI that says it is AI
Each agent introduces itself as your project's AI assistant, for example "Skyline AI". Your rep always takes over.
-
Passes your security review
ISO 27001:2022 certified, hosted on AWS in India, aligned with India's DPDP Act. Your buyer data stays yours, never sold, never shared with another developer.
Security and compliance
Same leads. Same team. More site visits.
Results from three developers, on leads they had already paid for. Each buyer was sent the project page they asked for, and Intent Alerts told the rep the moment they came back to it. No new leads bought, no new ad spend. Identities kept confidential.
63
site visits from RNR leads with the project page and Intent Alerts, worth ₹17.4 lakh
10 projects · Bengaluru and Hyderabad
41
site visits from RNR leads with the project page and Intent Alerts, worth ₹11.3 lakh
5 projects · Bengaluru
67
site visits from RNR leads with the project page and Intent Alerts, worth ₹18.5 lakh
6 projects · Bengaluru
Values at ₹27,600 a site visit, the cost per visit published in the 10-project case study.
What is Propfocus AI?
Propfocus AI is the AI presales platform for real estate developers. Its AI agents work every lead a developer has paid for, on WhatsApp and inside the developer's CRM, until it becomes a site visit. Three agents do the work: Intent Alerts tells your team who to call now, the Off Working Hours Agent answers leads after office hours, and the RNR Agent revives leads your team could not reach.
How is it different from our CRM?
Your CRM records what your team did. Propfocus AI works the leads in it: it tells your team who to call next and when, and its agents answer and revive the leads nobody is calling. It works inside the CRM you already use, including Salesforce, and we have connected it to other CRMs too. Leads keep flowing in exactly as they do today, and site visits and all lead activity sync back to your CRM (two-way sync).
Does my team need to learn a new tool?
No. Alerts and the morning calling list arrive on WhatsApp, where your team already works.
Can I use Propfocus AI inside ChatGPT or Claude?
Yes. Propfocus AI customers can connect it to ChatGPT and Claude, so marketing heads and presales heads can ask plain questions about their leads and site visits from inside either one. Connect it yourself in a few minutes from Claude's connector directory or ChatGPT's connector settings, then log in with the one-time password (OTP) sent to your phone number registered on Propfocus AI. On Claude Team or Enterprise, an admin may need to enable the connector first. See the setup guide for each step.
Who is Propfocus AI not for?
Propfocus AI is not built for commercial real estate developers, brokers and channel partners, or home buyers. We work with residential developers that generate leads for their projects.
How is an AI presales agent different from a real estate chatbot?
A website chatbot waits for a visitor to type. Propfocus AI's agents work every lead a developer has paid for: they reply on WhatsApp within minutes after office hours, restart conversations with leads nobody could reach, and tell reps who to call now. Site visits and all lead activity sync back to the developer's CRM.
Can we control what the agents say?
Yes. The agents speak only within the boundaries you approve during onboarding, using your project material. If a question goes beyond that material, the agent says so and leaves it for your rep.